
Search Visibility Tune-Up
For Southern Idaho Businesses
Hands-on, personalized support to strengthen how your business shows up on Google — with clear priorities, practical fixes, and zero guesswork.
Designed for small businesses that want to refine what’s already in place — and focus on the changes that matter most.
$495 (one-time) • Based in Hailey • No ongoing commitment
What is a Search Visibility Tune-Up?
Many businesses know they need better visibility — but don’t know what actually matters, or where to focus first.
The Search Visibility Tune-Up is a hands-on process designed to translate visibility data into clear, practical next steps. It bridges the gap between “here’s how you show up” and “here’s what to do about it.”
This is not automated reporting or generic SEO advice. It’s a focused engagement that reviews your Google presence, identifies high-impact improvements, and gives you a prioritized path forward — whether you implement it yourself or with ongoing support.

“The Search Tune-Up focuses on optimization and prioritization — not discovery or diagnostics.
It is a one-time engagement that involves practical refinements that strengthen local visibility — without guesswork, tools overload, or ongoing commitment."
— Ty Ybaben

What's Included
Each Tune-Up is tailored to your business, location, and competitive landscape — it's not a checklist or template.
Google Business Profile Optimization
Fine-tuned categories, descriptions, and other business information to help your listing stand out and perform better in Google Search and Maps.
Keyword & Local SEO Insights
Identification of high-value keywords and local search opportunities — with guidance to strengthen your top pages, listings, and Google Business Profile.
On-Page SEO Review
Targeted improvements for the pages that matter most — optimizing titles, headings, and metadata to boost relevance, visibility, and overall site performance.
Review & Reputation Tips
Proven ways to earn more consistent 5-star reviews and respond effectively to strengthen trust and visibility.
Personalized Summary Report
A concise follow-up outlining your key findings, and the top three actions to focus on next — tailored specifically to your business, not a template.
Who The Search Tune-Ups Help Most
If your customers find you through Google Search or Maps — you’ll benefit from a Tune-Up. It’s designed for service-based businesses that depend on local visibility, credibility, and word-of-mouth.
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Local service businesses that need visibility in maps, searches, and reviews to attract steady customers.
Shops and offices looking to build credibility and keep their reputation strong.
Growing businesses ready to move beyond word-of-mouth and strengthen their online presence.
Busy owners who want their digital presence to bring in more calls and leads — without constant upkeep.

What It Costs
Search Visibility Tune-Up: $795 (one-time)
** No contract **
** No obligation **
** No ongoing commitment **
How The Process Works
Initial
Conversation
We start with a short call to learn about your business, audience, and current challenges.
Analysis & Optimization
We'll identify SEO quick-wins and keyword strategies to strengthen your Google Business Profile, website, and local search visibility.
Review & Recommendations
We’ll walk through what was found, what can be improved, and outline the top priorities for moving forward.
Most Tune-Ups involve a week of analysis and preparation by us plus two 30-minute meetings with you.
Depending on your goals and setup, we can make select optimizations directly or provide clear steps your web team can implement.


Why People Choose Lost River Digital
“Ty explained how Google chooses which businesses show up in search results in a way that actually made sense.”
— Melina B.
Image Eyes Optical - Sun Valley
"Ty takes the time to understand client goals and explain the ‘why’ behind the data."
— Jaclyn R.
NielsenIQ
About Us
Lost River Digital is a local marketing and growth partner based in Hailey, helping businesses across the Wood River Valley and Magic Valley strengthen how they’re understood — and surfaced — by Google.
Founded by Ty Ybaben, Lost River Digital combines national-level digital marketing experience with a practical, local-first approach focused on clarity, credibility, and sustainable visibility.
We believe businesses shouldn’t have to guess how Google works — or why some businesses are surfaced more prominently than others.

Ty Ybaben, Owner

Search Visibility Tune-Up ($795 one-time)
No contract • No ongoing commitment
Submit the form below to request a Tune-Up. I’ll follow up within 1-2 business days to set up a good time to discuss.